Hyperion Tiles Ascot BerkshireBEAUTY IN EVERY DETAIL

Product details

Product story

Contemporary Elegance: Goodrich White Smoked Oak

Reinvent the classic parquet look with Goodrich White Smoked Oak—a stunning 15mm engineered herringbone floor that blends traditional artistry with modern, cool-ashen tones.

Goodrich White Smoked Oak is not just stained; it is transformed. The oak goes through a specialist smoking process that reacts with the wood's natural tannins to create deep, grey-brown undertones. A fresh white finish is then applied to the surface, settling into the grain to create a beautiful interplay between light and dark. Each 90mm x 400mm parquet block is brushed to enhance its texture and sealed with a durable matt lacquer, offering a sophisticated, satin sheen that withstands the rigours of daily life. With a substantial 4mm real oak wear layer, this floor offers the longevity of solid timber with the stability required for modern underfloor heating systems.


Product specification

Pack Size 1.296m²

Bevels on Edges All 4 edges

Core Material Plywood

Finish Brushed & Matt Lacquered

Fitting Method Floated, Glued, Nailed

Floor Colour White

Floor Grade Rustic

Floor Joint Tongue & Groove

Floor Thickness 15mm

Floor Type Real Wood Engineered

Hardness Hard

Length 400mm

Planks per Pack 36

Species Oak

Tog Rating 1.13

Underfloor Heating Suitable if Glued Down

Wear layer 4mm

Width 90mm

Floor Features Smoked

Sold per pack
Delivery

In-stock orders are dispatched within 3–5 working days, with express options available. Special-order and made-to-order ranges carry their own lead time, shown on the product page and confirmed when you order. Pallet, slab, large-format and bathware orders travel on a specialist off-load service — we confirm the timescale and book a date that suits you before dispatch.

Delivery is calculated at checkout from your order and postcode (we do not offer showroom collection) and UK delivery is free on orders over £1,000 on most ranges. For pallet deliveries please tell us about access issues in advance — low trees or bridges, narrow roads or gateways, gravel drives, or no turning or unloading space — as a re-delivery charge may apply if we cannot complete delivery.

When your order arrives

Please check your delivery as soon as it arrives. Once goods are unloaded they become the responsibility of the receiver, so if anything isn’t right, contact us within three working days and we’ll put it right quickly.

Returns

To request a return, contact Hyperion within 14 days of delivery. For eligible online consumer cancellations, you have a further 14 days after telling us to send the goods back. Contact us for the correct return address; your statutory cancellation does not depend on our authorisation.

Additional supplier returns have their own eligibility rules, charges and exclusions. These do not override statutory cancellation rights or rights for faulty goods. See our refund policy and supplier return guidance before arranging a return.

Product Frequently Asked Questions

What creates the colour in White Smoked Oak?

It is a two-step process. First, the timber is "smoked" (exposed to ammonia in a sealed chamber), which reacts with the natural tannins in the oak to darken it from within, creating grey/brown undertones. Then, a white stain is applied to the surface. This results in a complex, multi-tonal floor that has far more depth than a simple painted finish.

Is herringbone flooring difficult to install?

Herringbone installation requires more skill and time than standard plank flooring because the pattern must be perfectly aligned. We strongly recommend using a professional fitter. Goodrich blocks use a tongue and groove system, allowing them to be glued down or floated.

Can I use this floor in a kitchen?

Yes. The matt lacquer finish provides excellent protection against spills and stains. However, as with all real wood, spills should be wiped up promptly, and steam mops should never be used.

Does this match any plank flooring?

Yes! Goodrich White Smoked Oak is the herringbone partner to Harlech White Smoked Oak. You can use Harlech planks in your main living areas and transition into Goodrich herringbone for a feature hallway or dining room for a stunning design flow.

Why buy from Hyperion Tiles?

As a family-run business, we care about your project. We provide honest, technical advice and curate only the highest quality products. When you call us, you're speaking to an expert who wants to help you get it right.

Didn’t find your answer?

Don't hesitate to contact us

The Hyperion Family Promise

Our family-run Ascot team is here to help you choose with confidence, check the practical details and plan your project.

Ask us about available samples, quantities and delivery before you commit. Returns and delivery terms depend on the product and supplier.

Read delivery and returns information
Installation & Care Tips

⚠️ Professional Installation Tips

  • Fitting Method: Being a parquet block with T&G joints, this floor offers versatility. It can be fully bonded (glued) to the subfloor or installed as a floating floor using a high-quality underlay.
  • Underfloor Heating: Fully compatible with water-based UFH systems. For best efficiency and stability with UFH, we recommend the full glue-down method.
  • Natural Variation: This floor is smoked. Always mix planks from multiple packs during installation to ensure a balanced spread of the lighter and darker ashen tones.
PLAN IT ONCE. KEEP IT TOGETHER.

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