


Goodrich White Smoked Oak
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Pairs well with
32-GWS-001
Product details
Description
Contemporary Elegance: Goodrich White Smoked Oak
Reinvent the classic parquet look with Goodrich White Smoked Oak—a stunning 15mm engineered herringbone floor that blends traditional artistry with modern, cool-ashen tones.
Goodrich White Smoked Oak is not just stained; it is transformed. The oak goes through a specialist smoking process that reacts with the wood's natural tannins to create deep, grey-brown undertones. A fresh white finish is then applied to the surface, settling into the grain to create a beautiful interplay between light and dark. Each 90mm x 400mm parquet block is brushed to enhance its texture and sealed with a durable matt lacquer, offering a sophisticated, satin sheen that withstands the rigours of daily life. With a substantial 4mm real oak wear layer, this floor offers the longevity of solid timber with the stability required for modern underfloor heating systems.
✓ The Hyperion Family Promise
- ✅ Proudly Family-Run - We offer personal technical support and expert design advice that large national retailers simply cannot match.
- ✅ Free Delivery over £300 - Enjoy FREE delivery on all orders over £300, making your premium renovation project exceptional value.
- ✅ Authentic Smoked Finish - A complex, multi-tonal aesthetic achieved through smoking the timber, not just surface painting.
- ✅ UFH Compatible - Expertly engineered for maximum stability, making it safe for use with underfloor heating when glued down.
Design Inspiration
🏡 Modern Coastal Living
The fresh white and grey tones create an airy, beach-house feel. Pair with our natural stone-effect tiles in the hallway.
🛋️ Scandi-Chic Lounges
The matte finish and pale hues are perfect for minimalist interiors. Browse our full wood flooring collection for matching planks.
🍽️ Statement Dining Rooms
Herringbone patterns add instant architectural prestige. Complement the look with patterned tiles in adjoining spaces.
Technical Specifications
| Construction | Engineered Parquet (Oak) |
| Thickness | 15 mm (4mm Wear Layer) |
| Finish | Brushed, Smoked & Matt Lacquered |
| Plank Size | 90mm x 400mm |
| Pack Size | 1.296 m² |
| Joint Type | Tongue & Groove |
⚠️ Professional Installation Tips
- Fitting Method: Being a parquet block with T&G joints, this floor offers versatility. It can be fully bonded (glued) to the subfloor or installed as a floating floor using a high-quality underlay.
- Underfloor Heating: Fully compatible with water-based UFH systems. For best efficiency and stability with UFH, we recommend the full glue-down method.
- Natural Variation: This floor is smoked. Always mix planks from multiple packs during installation to ensure a balanced spread of the lighter and darker ashen tones.
Visit Our Ascot Showroom
Standard delivery is typically 3-5 working days. Remember: Delivery is FREE on orders over £300! Visit our family-run showroom at 67 High Street, Ascot, to see the intricate detail of the Goodrich herringbone range.
Have a technical question? Call our team: 01344 620211
Specification
Delivery And Returns
Access Issues For Large Pallet Deliveries
Our delivery drivers may be prevented from delivering your order by the following:
• Low hanging trees and bridges.
• Narrow roads, gateways, or cars on either side of the road.
• No turning point for the delivery vehicle.
• Unfinished tracks and roads.
• Lack of solid and flat surface to unload.
• Gravel driveways.
If access issues are not advised and/or delivery cannot be made due to unattendance at delivery, a re-delivery charge may be applied.
Checking Orders
Check your delivery as soon as it arrives!
Once the goods are unloaded, they become the responsibility of the receiver.
If you notice any issues with your order, please contact us within three working days so we can resolve the problem quickly and efficiently. Prompt reporting helps us ensure your satisfaction with our products and services.
Fired Earth Tile Returns
Returns are accepted only for complete orders; partial orders cannot be accepted. To begin a return, please contact us within 14 days of receiving your delivery.
All other Brands
You may return your items within 14 days of receiving or collecting your delivery. Please note that a restocking fee of 20% to 30% will apply, depending on the specific terms of the product range. For further details, feel free to contact us.
Special Order Items
Orders for special order items are non-returnable unless they are damaged on delivery or are faulty.
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The Hyperion Difference
Independent Expertise
Forget the warehouse experience. Get expert design advice and technical support from our Ascot team.
Call 01344-620211 or start a Live Chat
Fast Nationwide Delivery
Get your designer brands delivered to your door in 1–5 working days.
Free UK shipping on all orders over £300.
Price Match Promise
Enjoy boutique service at trade prices. We offer competitive rates and a price match promise on all major designer brands.
Premium luxury, made more affordable.
15,000+ Luxury Styles
From artisanal Zellige to high-performance LVT, we curate the world's best brands in one place—no matter your project size.
Endless inspiration for every room.
Product Frequently Asked Questions
What creates the colour in White Smoked Oak?
Is herringbone flooring difficult to install?
Can I use this floor in a kitchen?
Does this match any plank flooring?
Why buy from Hyperion Tiles?
Our Tiles In Your Homes
Take a look at how our community use our tiles to decorate their home.





If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, within 24 hours on weekdays.
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We will beat any price
If you find our product cheaper elsewhere, we guarantee to not only match the price but also beat it, where possible at the time of purchase.
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Customer Support
You can reach out to us on our live chat.
Call us on 01344-620211
Email us trade@hyperiontiles.com
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Shipping Information
Once an order has been placed goods that are in stock, can normally be dispatched for delivery within 3-5 working days. Delivery of special orders, slabs, large-format tiles, some bathware and sizeable orders is best carried out on one of our specialist off-load vehicles, so timescales will be advised before any tiles are ordered. A specific delivery date will be arranged to suit you.
Express delivery 1-2 working days



