Product details

Description

Subtle Sophistication: Goodrich Ecru Oak

Bring a sense of calm and modern elegance to your home with Goodrich Ecru Oak—a 15mm engineered herringbone floor that pairs the timeless parquet pattern with soft, sun-washed hues.

Goodrich Ecru Oak is the perfect antidote to the starkness of white floors or the heavy yellow tones of traditional oak. The "Ecru" finish washes the timber in a gentle, sandy beige, creating a neutral canvas that feels warm and inviting. Each 90mm x 400mm block is lightly brushed to reveal the organic texture of the wood and sealed with five coats of matt lacquer. This high-performance finish offers a low-sheen, natural look that is incredibly resilient against scratches and spills. With a stable engineered core and a generous 4mm real oak wear layer, this floor brings lasting luxury to both period properties and contemporary new builds.


✓ The Hyperion Family Promise

  • Proudly Family-Run - We provide personal technical support and expert design advice that big-box retailers simply can't match.
  • Free Delivery over £300 - Enjoy FREE delivery on all orders over £300, ensuring your renovation project stays on budget.
  • Durable Matt Lacquer - A tough, protective shield that maintains a natural, non-glossy appearance.
  • UFH Compatible - Expertly engineered for maximum stability, making it safe for use with underfloor heating.

Design Inspiration

🏡 Modern Neutrals

The soft beige tones work harmoniously with grey or taupe walls. Pair with our stone-effect tiles for a cohesive flow.

🛌 Restful Bedrooms

Create a serene retreat with a floor that feels grounded and gentle. Browse our full wood flooring collection.

🍽️ Chic Dining Spaces

The matt lacquer is forgiving and easy to clean in social areas. Complement with patterned tiles in the kitchen.

Technical Specifications

Construction Engineered Parquet (Oak)
Thickness 15 mm (4mm Wear Layer)
Finish Brushed & Matt Lacquered
Plank Size 90mm x 400mm
Pack Size 1.296 m²
Joint Type Tongue & Groove

⚠️ Professional Installation Tips

  • Fitting Method: Goodrich blocks utilize a Tongue & Groove system. For the best stability, sound reduction, and premium feel, we strongly recommend a full surface bond (glue-down) installation.
  • Underfloor Heating: This floor is ideal for use with UFH. Gluing the floor down ensures optimal heat transfer and prevents movement.
  • Acclimatisation: Ensure the packs are stored in the room of installation for 48-72 hours prior to fitting to allow the wood to adapt to your home's humidity.

Visit Our Ascot Showroom

Standard delivery is typically 3-5 working days. Remember: Delivery is FREE on orders over £300! Visit our family-run showroom at 67 High Street, Ascot, to see the subtle beauty of Goodrich Ecru Oak in person.

Have a technical question? Call our family team: 01344 620211

Specification

Pack Size 1.296m²

Bevels on Edges All 4 edges

Core Material Plywood

Finish Brushed & Matt Lacquered

Fitting Method Floated, Glued, Nailed

Floor Colour Light

Floor Grade Rustic

Floor Joint Tongue & Groove

Floor Thickness 15mm

Floor Type Real Wood Engineered

Hardness Hard

Length 400mm

Planks per Pack 36

Species Oak

Tog Rating 1.13

Underfloor Heating Suitable if Glued Down

Wear layer 4mm

Width 90mm

Sold per pack

Delivery And Returns

Access Issues For Large Pallet Deliveries

Our delivery drivers may be prevented from delivering your order by the following:

•  Low hanging trees and bridges.

•  Narrow roads, gateways, or cars on either side of the road.

•  No turning point for the delivery vehicle.

•  Unfinished tracks and roads.

•  Lack of solid and flat surface to unload.

•  Gravel driveways.

If access issues are not advised and/or delivery cannot be made due to unattendance at delivery, a re-delivery charge may be applied.

Checking Orders

Check your delivery as soon as it arrives!

Once the goods are unloaded, they become the responsibility of the receiver.

If you notice any issues with your order, please contact us within three working days so we can resolve the problem quickly and efficiently. Prompt reporting helps us ensure your satisfaction with our products and services.

Fired Earth Tile Returns

Returns are accepted only for complete orders; partial orders cannot be accepted. To begin a return, please contact us within 14 days of receiving your delivery.

All other Brands

You may return your items within 14 days of receiving or collecting your delivery. Please note that a restocking fee of 20% to 30% will apply, depending on the specific terms of the product range. For further details, feel free to contact us.

Special Order Items

Orders for special order items are non-returnable unless they are damaged on delivery or are faulty.

As Seen In The UK’s Leading Interior Design Titles

The Hyperion Difference

Independent Expertise

Forget the warehouse experience. Get expert design advice and technical support from our Ascot team.

Call 01344-620211 or start a Live Chat

Fast Nationwide Delivery

Get your designer brands delivered to your door in 1–5 working days.

Free UK shipping on all orders over £300.

Price Match Promise

Enjoy boutique service at trade prices. We offer competitive rates and a price match promise on all major designer brands.

Premium luxury, made more affordable.

15,000+ Luxury Styles

From artisanal Zellige to high-performance LVT, we curate the world's best brands in one place—no matter your project size.

Endless inspiration for every room.

Product Frequently Asked Questions

What colour is "Ecru"?

Ecru is a sophisticated neutral shade—a light, warm beige that sits between natural oak and white-washed oak. It removes the golden/orange tones often found in raw timber, resulting in a soft, sandy hue that is incredibly versatile

Is matt lacquer easy to clean?

Yes. Matt lacquer provides a robust seal that protects the wood from dirt and liquid spills. Unlike gloss finishes, the low sheen helps to disguise dust and footprints, making it a practical choice for busy households.

Does this flooring match the Harlech Ecru Oak?

Yes! Goodrich Ecru Oak is the herringbone partner to the Harlech Ecru Oak plank. You can combine these two formats to create stunning transitions between rooms (e.g., planks in the living room, herringbone in the hallway) while maintaining a consistent colour.

Can I float this herringbone floor?

While the Tongue & Groove system theoretically allows for floating, we generally recommend gluing herringbone floors down. This prevents the small blocks from moving over time and provides a much more solid, high-quality feel underfoot.

Why buy from Hyperion Tiles?

As a family-run business, we care about your project. We provide honest, technical advice and curate only the highest quality products. When you call us, you're speaking to an expert who wants to help you get it right.

Didn’t find your answer?

Don't hesitate to contact us

Our Tiles In Your Homes

Take a look at how our community use our tiles to decorate their home.

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Eastern Mist Panel A
Staircase leading to an upper floor with a table holding flowers in a hallway.
Outdoor setting with a table against a stone wall, featuring a striped tablecloth and various items.
Bathroom with floral tiles, shower, and sink area.