Hyperion Tiles Ascot BerkshireBEAUTY IN EVERY DETAIL

Product details

Product story

Subtle Sophistication: Goodrich Ecru Oak

Bring a sense of calm and modern elegance to your home with Goodrich Ecru Oak—a 15mm engineered herringbone floor that pairs the timeless parquet pattern with soft, sun-washed hues.

Goodrich Ecru Oak is the perfect antidote to the starkness of white floors or the heavy yellow tones of traditional oak. The "Ecru" finish washes the timber in a gentle, sandy beige, creating a neutral canvas that feels warm and inviting. Each 90mm x 400mm block is lightly brushed to reveal the organic texture of the wood and sealed with five coats of matt lacquer. This high-performance finish offers a low-sheen, natural look that is incredibly resilient against scratches and spills. With a stable engineered core and a generous 4mm real oak wear layer, this floor brings lasting luxury to both period properties and contemporary new builds.


Product specification

Pack Size 1.296m²

Bevels on Edges All 4 edges

Core Material Plywood

Finish Brushed & Matt Lacquered

Fitting Method Floated, Glued, Nailed

Floor Colour Light

Floor Grade Rustic

Floor Joint Tongue & Groove

Floor Thickness 15mm

Floor Type Real Wood Engineered

Hardness Hard

Length 400mm

Planks per Pack 36

Species Oak

Tog Rating 1.13

Underfloor Heating Suitable if Glued Down

Wear layer 4mm

Width 90mm

Sold per pack
Delivery

In-stock orders are dispatched within 3–5 working days, with express options available. Special-order and made-to-order ranges carry their own lead time, shown on the product page and confirmed when you order. Pallet, slab, large-format and bathware orders travel on a specialist off-load service — we confirm the timescale and book a date that suits you before dispatch.

Delivery is calculated at checkout from your order and postcode (we do not offer showroom collection) and UK delivery is free on orders over £1,000 on most ranges. For pallet deliveries please tell us about access issues in advance — low trees or bridges, narrow roads or gateways, gravel drives, or no turning or unloading space — as a re-delivery charge may apply if we cannot complete delivery.

When your order arrives

Please check your delivery as soon as it arrives. Once goods are unloaded they become the responsibility of the receiver, so if anything isn’t right, contact us within three working days and we’ll put it right quickly.

Returns

To request a return, contact Hyperion within 14 days of delivery. For eligible online consumer cancellations, you have a further 14 days after telling us to send the goods back. Contact us for the correct return address; your statutory cancellation does not depend on our authorisation.

Additional supplier returns have their own eligibility rules, charges and exclusions. These do not override statutory cancellation rights or rights for faulty goods. See our refund policy and supplier return guidance before arranging a return.

Product Frequently Asked Questions

What colour is "Ecru"?

Ecru is a sophisticated neutral shade—a light, warm beige that sits between natural oak and white-washed oak. It removes the golden/orange tones often found in raw timber, resulting in a soft, sandy hue that is incredibly versatile

Is matt lacquer easy to clean?

Yes. Matt lacquer provides a robust seal that protects the wood from dirt and liquid spills. Unlike gloss finishes, the low sheen helps to disguise dust and footprints, making it a practical choice for busy households.

Does this flooring match the Harlech Ecru Oak?

Yes! Goodrich Ecru Oak is the herringbone partner to the Harlech Ecru Oak plank. You can combine these two formats to create stunning transitions between rooms (e.g., planks in the living room, herringbone in the hallway) while maintaining a consistent colour.

Can I float this herringbone floor?

While the Tongue & Groove system theoretically allows for floating, we generally recommend gluing herringbone floors down. This prevents the small blocks from moving over time and provides a much more solid, high-quality feel underfoot.

Why buy from Hyperion Tiles?

As a family-run business, we care about your project. We provide honest, technical advice and curate only the highest quality products. When you call us, you're speaking to an expert who wants to help you get it right.

Didn’t find your answer?

Don't hesitate to contact us

The Hyperion Family Promise

Our family-run Ascot team is here to help you choose with confidence, check the practical details and plan your project.

Ask us about available samples, quantities and delivery before you commit. Returns and delivery terms depend on the product and supplier.

Read delivery and returns information
Installation & Care Tips

⚠️ Professional Installation Tips

  • Fitting Method: Goodrich blocks utilize a Tongue & Groove system. For the best stability, sound reduction, and premium feel, we strongly recommend a full surface bond (glue-down) installation.
  • Underfloor Heating: This floor is ideal for use with UFH. Gluing the floor down ensures optimal heat transfer and prevents movement.
  • Acclimatisation: Ensure the packs are stored in the room of installation for 48-72 hours prior to fitting to allow the wood to adapt to your home's humidity.
PLAN IT ONCE. KEEP IT TOGETHER.

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