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Product details

Description

Nature-Inspired Geometry: Fired Earth Designers Guild Laterza Willow

Bring the calming influence of nature into your home with Fired Earth Designers Guild Laterza Willow Tile—a sophisticated porcelain tile that marries 1920s geometric style with a soft, botanical palette.

A highlight of The Designer Collection, Laterza is an exclusive collaboration between Fired Earth and Tricia Guild. Drawing on the glamour of the Jazz Age, the design features an elegant geometric trellis that adds structure and rhythm to any space. The Willow colourway offers a gentle, muted green tone against a crisp white background, creating a look that is fresh, restful, and effortlessly stylish. Crafted from durable porcelain in a versatile 20x20cm format, it is robust enough for busy family kitchens, wet rooms, and exterior garden paths.


✓ The Hyperion Family Promise

  • Official Fired Earth Stockist - We are a trusted partner of Fired Earth. Shop the exclusive Designers Guild collection with the expertise of our family-run business.
  • Free Delivery over £1,000 - Enjoy FREE delivery on all orders over £1,000. We ship these designer tiles directly to your door.
  • Indoor & Outdoor Flow - Frost-proof and hard-wearing, Laterza allows you to extend your stylish living space from the conservatory out to the patio.
  • Biophilic Design - The soft willow green hue connects your interior to the outdoors, promoting a sense of calm and wellbeing.

Design Inspiration

🚿 The Botanical Bathroom

Create a fresh, spa-like retreat. The willow green tones work beautifully with white sanitaryware and natural wood vanities. Use it on the floor or as a feature wall in a shower to add a subtle, nature-inspired pattern. Shop bathroom tiles.

🍽️ Fresh Kitchens

Add a touch of pattern to a neutral kitchen. Laterza Willow creates a stunning splashback or floor that complements cream, white, or pale grey cabinetry, adding interest without overpowering the room. View kitchen tiles.

🌿 Garden Rooms & Patios

Connect your home to the garden. As a frost-proof porcelain tile, Laterza Willow is ideal for conservatories and outdoor terraces, creating a seamless flow that brings the outside in. Browse Fired Earth.

Technical Specifications

Brand Fired Earth / Designers Guild
Collection The Designer Collection (Laterza)
Material Porcelain
Format Size 20cm x 20cm (Square)
Thickness 10mm
Finish Matt / Satin
Sealing Required No (Not necessary)
Tiles Per m² 25

⚠️ Installation & Care Tips

  • Versatility: These tiles are rated for use on walls and floors throughout the home, including wet rooms, steam rooms, and external patios.
  • Pattern Alignment: The Laterza pattern connects to form a continuous grid. We strongly recommend dry-laying a section before fixing to ensure perfect alignment.
  • Grout Joint: A standard 3mm grout joint is recommended. The colour you choose will either blend with the pattern or frame it (see FAQs).
  • Adhesive: Use a white flexible cement-based adhesive suitable for porcelain tiles (e.g., Keraquick White).

Visit Our Ascot Showroom

Standard delivery is typically 3-5 working days. Remember: Delivery is FREE on orders over £1,000! Visit our family-run showroom at 67 High Street, Ascot, to see the elegant Laterza Willow in person.

Need help calculating your m²? Call our expert team: 01344 620211

Specification

Colour: Willow
Material: Porcelain
Finish: Matt
Style: Modern, Patterned
Shape: Square
Dimensions: 20 x 20 x 1cm
Tiles Per M²: 25
M² Per Tile: 0.04
Sealing: Not Required
Suitability: Interior And Exterior Walls & Floors
Area: Bathrooms, Kitchens, Wet room, Swimming Pool
Availability: Usually in stock

Sold per tile

Delivery And Returns

Access Issues For Large Pallet Deliveries

Our delivery drivers may be prevented from delivering your order by the following:

• Low hanging trees and bridges.

• Narrow roads, gateways, or cars on either side of the road.

• No turning point for the delivery vehicle.

• Unfinished tracks and roads.

• Lack of solid and flat surface to unload.

• Gravel driveways.

If access issues are not advised and/or delivery cannot be made due to unattendance at delivery, a re-delivery charge may be applied.

Checking Orders

Check your delivery as soon as it arrives!

Once the goods are unloaded, they become the responsibility of the receiver.

If you notice any issues with your order, please contact us within three working days so we can resolve the problem quickly and efficiently. Prompt reporting helps us ensure your satisfaction with our products and services.

Fired Earth Tile Returns

Returns are accepted only for complete orders; partial orders cannot be accepted. To begin a return, please contact us within 14 days of receiving your delivery.

All other Brands

You may return your items within 14 days of receiving or collecting your delivery. Please note that a restocking fee of 20% to 30% will apply, depending on the specific terms of the product range. For further details, feel free to contact us.

Special Order Items

Orders for special order items are non-returnable unless they are damaged on delivery or are faulty.

The Hyperion Difference

Independent Expertise

Forget the warehouse experience. Get expert design advice and technical support from our Ascot team.

Call 01344-620211 or start a Live Chat

Fast Nationwide Delivery

Get your designer brands delivered to your door in 1–5 working days.

Free UK shipping on all orders over £1,000

Official Designer Stockist

An authorised stockist of Fired Earth, Ca'Pietra, Minoli, Original Style and more — the genuine article, expertly specified and fully supported.

Rated excellent with 500+ five-star reviews.

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Endless inspiration for every room.

Product Frequently Asked Questions

How many Designers Guild Laterza Willow tiles will I need?

Designers Guild Laterza Willow is sold individually, with 25 tiles covering one square metre. Multiply your area in square metres by 25 for the tile count and add around 10% for cuts and wastage. Our Ascot team can help on 01344 620211.

Where can Designers Guild Laterza Willow be used?

Designers Guild Laterza Willow is hard-wearing porcelain suitable for interior and exterior walls and floors, including bathrooms, kitchens, wet rooms and swimming pools — a frost-resistant choice that works equally well indoors and out.

Does Designers Guild Laterza Willow need sealing?

No — porcelain is non-porous, so Designers Guild Laterza Willow never needs sealing. It's low-maintenance and easily cleaned with warm water and a mild detergent; only the grout lines may benefit from sealing.

Is Designers Guild Laterza Willow suitable for bathrooms and wet areas?

Yes — porcelain's very low water absorption makes Designers Guild Laterza Willow an excellent choice for bathrooms, showers and wet rooms and exterior use. For wet-area floors, check the slip rating in the specification or choose a textured finish where extra grip is needed.

Didn’t find your answer?

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Our Tiles In Your Homes

Take a look at how our community use our tiles to decorate their home.

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