{"product_id":"forum-cement-matt-100-x-100cm","title":"Forum Cement Matt 100 x 100cm Porcelain Tile","description":"\u003cdiv class=\"hyperion-product-description\"\u003e\n  \u003csection style=\"margin-bottom: 30px;\"\u003e\n    \u003ch2 style=\"color: #4a4a4a; font-size: 24px; margin-top: 0; margin-bottom: 15px;\"\u003eRaw Industrial Calm: Forum Cement Matt 100 x 100cm\u003c\/h2\u003e\n    \u003cp style=\"font-size: 16px; line-height: 1.6;\"\u003e\u003cstrong\u003eA softly shaded cement-effect porcelain in a striking 100 x 100cm format — the Forum Cement Matt from \u003ca href=\"\/\" title=\"Shop Hyperion Tiles\"\u003eHyperion Tiles\u003c\/a\u003e.\u003c\/strong\u003e\u003c\/p\u003e\n    \u003cp style=\"line-height: 1.6;\"\u003eForum Cement Matt captures the quiet, urban character of poured concrete, its muted grey ground moving gently from tile to tile for an unmistakably contemporary floor. The rectified edges draw together into a near-seamless expanse, while the large square format keeps grout lines to a minimum for a calm, uninterrupted finish.\u003c\/p\u003e\n    \u003cp style=\"line-height: 1.6;\"\u003eCrafted in glazed porcelain with a natural matt surface, it is frostproof, rectified and rated F4 for floors with heavy domestic traffic — a resolutely practical choice for open-plan kitchens, hallways and living spaces.\u003c\/p\u003e\n  \u003c\/section\u003e\n  \u003cdiv style=\"background: #fdfdfd; padding: 25px; margin: 30px 0; border-left: 4px solid #4a4a4a; border-right: 1px solid #eee; border-top: 1px solid #eee; border-bottom: 1px solid #eee;\"\u003e\n    \u003ch3 style=\"margin-top: 0; color: #4a4a4a;\"\u003eThe Hyperion Family Promise\u003c\/h3\u003e\n    \u003cul style=\"list-style-type: disc; margin-left: 20px; padding-left: 0;\"\u003e\n      \u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eDesign Continuity\u003c\/strong\u003e - Forum Cement Matt sits beautifully alongside warm timbers, matt black ironmongery and pale plaster walls, grounding a scheme without ever dominating it.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003ePremium Durability\u003c\/strong\u003e - Glazed porcelain, F4 rated, frostproof and rectified — suitable for internal floors with heavy domestic wear.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eOrder a Sample\u003c\/strong\u003e - See the soft cement shading in your own light first. Samples are free to collect from our Ascot showroom, or posted to your door for a small postage charge.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003eDedicated Delivery\u003c\/strong\u003e - We arrange safe, secure delivery for your renovation, with free UK delivery on orders over £1,000.\u003c\/li\u003e\n      \u003cli style=\"margin-bottom: 10px;\"\u003e\n\u003cstrong\u003ePersonalised Project Support\u003c\/strong\u003e - Our family-run team is on hand to help you calculate quantities (sold by the box of 2 tiles covering 1.98m²) and plan your layout.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n  \u003cdiv style=\"background: #fef9e7; padding: 20px; margin: 30px 0; border: 1px solid #f39c12;\"\u003e\n    \u003ch3 style=\"margin-top: 0; color: #d35400;\"\u003e⚠ Installation \u0026amp; Care Tips\u003c\/h3\u003e\n    \u003cul\u003e\n      \u003cli\u003e\n\u003cstrong\u003eAdhesive \u0026amp; Grout:\u003c\/strong\u003e Use a high-quality flexible adhesive and grout suitable for large-format porcelain, and back-butter each tile for full coverage.\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eLayout Options:\u003c\/strong\u003e Lay in a clean stacked grid to celebrate the large square format, and shuffle tiles from several boxes to make the most of the V3 shade variation.\u003c\/li\u003e\n      \u003cli\u003e\n\u003cstrong\u003eCleaning:\u003c\/strong\u003e Sweep and mop with warm water and a mild cleaner. Glazed porcelain needs no sealing and resists staining and frost.\u003c\/li\u003e\n    \u003c\/ul\u003e\n  \u003c\/div\u003e\n  \u003cdiv style=\"background: #eaf2f8; padding: 25px; margin: 30px 0; text-align: center; border: 1px solid #2980b9;\"\u003e\n    \u003ch3 style=\"margin-top: 0; color: #2980b9;\"\u003eVisit Our Ascot Showroom\u003c\/h3\u003e\n    \u003cp\u003eUsually in stock. Remember: \u003cstrong\u003eDelivery is FREE on orders over £1,000!\u003c\/strong\u003e Visit our family-run showroom at 67 High Street, Ascot, to see our exclusive \u003cstrong\u003e\u003ca href=\"\/\" title=\"Shop Hyperion Tiles\"\u003etile ranges\u003c\/a\u003e\u003c\/strong\u003e in person.\u003c\/p\u003e\n    \u003cp style=\"margin-bottom: 0;\"\u003eNeed expert advice on installation or tiling layouts? Call our friendly team: 01344 620211\u003c\/p\u003e\n  \u003c\/div\u003e\n\u003c\/div\u003e","brand":"Waxman","offers":[{"title":"100 x 100 x 1cm","offer_id":56340576502139,"sku":"412007500","price":111.1,"currency_code":"GBP","in_stock":true},{"title":"15 x 15cm Cut Sample","offer_id":56340576534907,"sku":"412007500-S","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"30 x 30cm Cut Sample","offer_id":56340576567675,"sku":"412007500-S2","price":3.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0619\/6294\/4706\/files\/412007500_Forum_CementMatt_100x100cm__ROOM1.jpg?v=1784332482","url":"https:\/\/www.hyperiontiles.co.uk\/products\/forum-cement-matt-100-x-100cm","provider":"Hyperion Tiles","version":"1.0","type":"link"}